Tag Ind1 Ind2 Isi
LEADER 00949cam a2200301 a 4500
001 INLIS000000000015533
005 20070612110606.06
006 a####g#f####00100#
007 ta
008 070612s2006####ii#####g#f####00100#eng##
020 # # $a 81-7992-616-8
035 # # $a 0010-22884060
040 # # $a JKPNPNA$b eng
082 0 4 $a 659.13 $2 [21]
084 # # $a 659.13 HAN
090 # # $a 659.13 HAN
100 # # $a Galician, Mary-Lou
245 0 0 $a Handbook of product placement in the mass media : $b new strategies in marketing theory, practice, trends and ethics / $c editor, Mary-Lou Galician
260 # # $a Mumbai : $b Jaico Publishing House, $c 2006
300 # # $a 288 hlm. ; $c 23 cm.
500 # # $a Indeks
504 # # $a Termasuk bibliografi
650 # 4 $a Iklan media cetak
650 # 4 $a Iklan $x Aspek moral
659 # # $a LNR
700 2 # $a Galician, Mary-Lou
900 # # $a 00603nbm**2200012*a*4500
990 # # $a 34.092-34.093 / PN-LT/2007 [2]